How to Start a Business from Nothing

- So the other day,

I had a bunch of stuff stolen from my car,

including my Mac book, iPad, cameras, microphones,

and a bunch of other things.

And it got me thinking that if I genuinely lost everything

like my YouTube channel and my team

and all of the dollar in the business bank account

and all of the gear,

and potentially even all the skills that I have,

how would I get started rebuilding things

from the ground up?

Would I start a YouTube channel or a blog or a business,

or even a TikTok account,

by the way, please follow me on TikTok.

And so this video is gonna be my step-by-step guide

to how I would actually build wealth and passive income

and an audience, all that fun stuff from the ground up

if I had to start from scratch.

Let's start by talking about three foundational principles

of building this sort of stuff from scratch

and then we'll have the five,

I think steps that build on top of that.

Principle number one is to build in public

in a way that helps build an audience.

Now, having an audience,

having an audience of people who know, like and trust you,

whether it's people on YouTube or TikTok or Twitter

or your email list,

that's like a generally useful thing

because when you have these people who know, like,

and trust you, it means you can then monetize that audience

further down the line if you really want to.

But it also means that you have like more friends

and a network and connections that's just generally nice

and wholesome and friendly.

And the best way of building an audience

is to provide value to those people.

The problem is that providing value

is a bit like nebulous.